Using Mobile Phones in Fundraising Campaigns

Mobile fundraising is emerging as a new tool for organisations to identify potential donors to raise money. Mobile phones are being used across the world to raise money for social causes such as disaster, relief, poverty, cancer research, rescuing abandoned animals and supporting other human needs. Using Mobile Phones in Fundraising Campaigns examines the effectiveness of nonprofits and NGOs using mobile phones to build their constituent lists, influence political causes, case studies and raise money.

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