Trying to decide whether to ban or integrate Facebook into your organisation? Think Twitter is inane - or informative? Can blogging *ever* be worth the time?
This one-day, hands-on training workshop, presented by SANGONeT and the African Commons Project on 7 July 2009 in Cape Town, will introduce you to the cutting edge of web 2.0 tools and how they can be effectively used by you and your organisation to enhance operational practice. If you work for or with NGOs - and are comfortable with working online, then this course is a must! Please note that space is limited to 12 participants per session, so book early.
Social media platforms have graduated from 'fad' status and are here to stay. Organisations across the globe are beginning to recognise them as being integral to business strategy. Whether for marketing, stakeholder relationship management or community-building purposes, these powerful tools can provide new, easy-to-use and accessible ways of amplifying objectives and maximising returns on investment.
In the non profit sector where the scarcities of time, money and resources are always playing catch-up to our inspirational strategies, social media platforms can be very helpful and strategic tools. These free digital spaces can assist us with connecting, networking, researching and fundraising. It's time that we began to engage with them!
The Introduction to Social Media for NGOs one-day training workshop will provide participants with the following experiences:
- Contextual background to social media tools such as blogs and microblogs, wikis, and multimedia file-sharing sites;
- Relevant case studies will be shared to illustrate how these tools have been successfully incorporated into organisational practice - from initiatives as diverse as political campaigns to social entrepreneurship;
- A 'playroom' space where non profit practitioners can experiment and come to grips with the tools in a practical session.
By the end of the course, participants should understand the purpose of social media tools, have a solid idea of how they could be incorporated into an organisation's strategy and a beginner's knowledge of practical application.
What should you bring to the course?
Apart from your burning social media questions and enthusiasm, please bring a laptop if you have one at your disposal. If you are not able to bring a laptop, please let us know when booking your place at the workshop.
We look forward to seeing you!
Cost: R1,200.00 per person, including refreshments and lunch.
What to bring: A laptop if possible
To book, or find out more information, e-mail firstname.lastname@example.org or phone (011) 327 3155 and speak to Rosanne.
For more information about the African Commons Project, click here.
For information about SANGONeT and the NGO sector in South Africa, click here.