IAJ: Communication Strategy and Skills

The Institute for the Advancement of Journalism (IAJ), a leading provider of training for working journalists in South Africa, is conducting a five-day course on Communication Strategy and Skills from 27-31 July 2009 in Johannesburg.
The course is aimed at communicators, lobbyists as well as higher ranking employees from NGOs, CBOs and Government departments.

Strategy is central in making communication a successful management process. Knowing what to include and omit is the most difficult part of the job. A successful communication strategy leads to an involved and satisfied audience.

Outcomes: by course end you’ll be able to:

• Understand the need for communication at national, provincial and local levels
• Craft and present models of communication strategies
• Grasp the role of communicators and why they matter
• Compare government and business communications
• Identify tools of communicators and their effectiveness
• Become aware of what is not obvious in the media

Dates: 27-31 July 2009

Venue: IAJ Building, 9 Jubilee Road, Parktown, Johannesburg

Contact Information: tel: 011 484 1765, fax: 011 484 2282, email: cmtu@iaj.org.za  

For more information, click here.